HERD Food Packaging

Herd Gas Station is a welcome rest stop on an interstate in Utah that does not have one for 110 miles. The name represents herds of animals in Utah and also “herds of cars” that would see this rest stop as a sanctuary. By adding spurs to a condensed typeface, I created a more southwestern feel for the gas station. The color palette is taken from Utah’s sky and landscape.

Graphic DesignPackagingIllustration
Back to Top